5 Creative Ways to Re-Use Your Articles

The longer you work on article marketing, the more articles you’re going to have stored on your hard drive – and eventually you’ll wonder, “What on earth can I do with all these articles?”  Sadly, many marketers use the articles just once and then let them gather dust.  What a huge waste of resources!  Below are some easy ideas for putting your dusty old articles to great use:

Mass Distribute Your Articles

If you have submitted your articles to only one or two directories you aren’t using them to their fullest potential.  Why not invest in an article distribution service, or purchase software that will distribute them to hundreds of other directories on the internet?  You can even spin (or rewrite) the articles so you are distributing unique versions of every article.

Compile a Free Report

Have you ever considered that people who read one of your articles online may not have seen your other articles too?  You can collect your very best articles and put them all together into a PDF report that you can then give away to your subscribers, or include it as a free bonus for one of your products. 

Create a Free E-Course

If you have a series of articles on the same subject that could be used as installments for an e-course, you can set them up in an autoresponder and use the “e-course” to help promote your products or other affiliate offers.  This same e-course can be used as a free gift for people who subscribe to your list, or as a “hook” to mention in your author bio boxes for article marketing.

Convert Your Articles into Other Media

Articles don’t have to be used only as text documents; you can also turn them into audio and video.  Record your articles into audio “pod casts” and submit them to the top pod cast directories.  Create informative “videos” out of your best articles using software like Camtasia.  Then submit those articles to video sharing sites to help drive even more traffic to your website.

Create Niche Blogs

Just because your articles have been published in directories and used for other purposes doesn’t mean you can’t use them to create a high-quality niche blog.  Use WordPress or Blogger to create a blog based on a specific keyword phrase that is slightly different than the ones you used for your main website.  Add 10-20 of your good articles, and make sure they all link back to your main website.  You can also include some shorter, unique posts on the blog so it’s not just duplicate content.  Keep adding to the blog frequently to keep it active.

There are many more ways to use your articles, but these should keep you busy for some time to come – especially if you have a lot of articles.

Related posts:

1. How to Build High Quality Back Links to Your Website
2. How Long Should Your Articles Be?

Filed under: Article Marketing Tips

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